Amid flak & on govt direction, ‘cow hug’ call withdrawn | India News

NEW DELHI: Amid criticism from many sides, including from netizens, the Animal Welfare Board of India (AWBI), a statutory advisory body on animal welfare animal welfare lawon Friday withdrew its call to celebrate February 14 as “Cow Hugging Day,” saying it did so at the direction of the government.
“According to the direction of competent authorities and the Ministry of Fisheries, breed and milking, a call made by AWBI to celebrate Cow Hugging Day on February 14, the unit withdraws,” said the secretary of the board of directors SK Dutta in the withdrawal order, posted on the AWBI website.
On February 6, the council urged cow lovers to celebrate February 14 as “Cow Hugging Day” – the date that coincides with Valentine’s Day – noting that Vedic traditions are almost on the verge of collapse. extinct due to the advancement of Western culture over time.
“For the great benefit of the cow, hugging a cow will bring emotional enrichment, which in turn will increase our individual and collective happiness. So all cow lovers can also celebrate February 14th as cow hug remember the importance of mother cows and make life happy and full of positive energy,” the council said in its joint appeal, launched last Monday.
The call then received a lot of criticism with many stakeholders calling it just “optical”. They say the board should focus on real welfare measures and work to tackle stray cattle through proper orientation and monitoring of the organizations that run the barns.
The council said: “We all know cows are the backbone of rural Indian culture and economy, sustaining our lives, representing the wealth and biodiversity of livestock. . It is called ‘Kamdhenu’ and ‘Gaumata’ because of its nourishing nature, the giver of all wealth to mankind.


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