Via Vince D’Writer: For some unwarranted reason, someone thought there should be a third matchup between undisputed super-middleweight champion Canelo Alvarez and Gennadiy Golovkin. Marketing for this bout focused on bad blood between the two fighters, as boxing promoter Eddie Hearn emphasized how much these fighters hate each other, and he predicted the three part fight would be the night of the year. in boxing.
On Saturday, September 17 at the T-Mobile Arena in Las Vegas, Nevada, Canelo Alvarez won a match that lacked action, and it was described by fans who attended the fight as a difficult event. see. Many fans leaving the arena shook their heads at the fact that the trio’s fight was a disappointment and it didn’t match the hype. The actual event did not satisfy fans, and the newly announced pay-per-view figures would equate to an expensive disappointment for DAZN.
According to veteran boxing reporter Dan Rafael, the Canelo vs Triple G trilogy generated between 550,000 and 575,000 pay-per-view buys in the United States. With a combined spending of VND75 million just for Canelo Alvarez and Gennadiy Golovkin, DAZN needed about 600,000 purchases just to break even. The numbers also reveal the fact that only 200,000 unregistered people ordered the fight, at a rate of $64.99 for DAZN subscribers and $84.99 for non-subscribers.
During the match’s promotion, Eddie Hearn predicted the trio fight would generate nearly a million pay-per-view purchases. The reported numbers don’t match Hearn’s predictions, and the question is, how can a boxing star like Canelo come up with such pedestrian numbers? Initially, the fight of the trio did not have any kind of buzz due to the fact that boxing fans were not excited about this fight. It was simply a match that the fans didn’t ask for. Alvarez lost money, and Golovkin showed signs of decline every time he entered the square of the circle.
In the interest of fairness, it should also be noted that the trio’s number of matches may have been affected by the growing amount of illegal streaming and online piracy. The practice of online matches has grown into a huge problem in the sport of boxing as it affects the projected numbers and most importantly it affects the profit margins. In the times we live in, piracy will exist, but the only way to combat it is to give fans matches they’re willing to pay for.
Despite the extra trio’s pay-per-view numbers, Canelo Alvarez remains the face of boxing, but the only way Canelo can continue his reign is by the biggest draw in the sport. is to give fans the games they want to watch . Canelo and Triple G fight trilogy is like an event that DAZN is trying to make available to the public. Currently, the match against David Benavidez is a highly requested match. In theory, it’s a 50/50 fight, and it’s also a fight that real boxing fans would pay to see.
Dan Rafael is a trusted boxing journalist, but Eddie Hearn disagrees with his pay-per-view report, as Hearn responded to it on social media by posting an icon Pinocchio emotions. The numbers reported for Canelo-GGG 3 may be correct and they are most likely wrong, but if the numbers are correct, it means that the supposedly highly anticipated trio fight between Canelo Alvarez and Gennadiy Golovkin has cost the subscription-based platform DAZN millions of dollars.