Although the undisputed fight between Tyson Fury and Oleksandr Usyk has yet to be officially announced, fans can expect a pay-per-view increase.
The competition – perhaps the biggest that can be done in the sport in terms of legacy – pits both heavyweight champions against each other for a single king in the tournament.
The British and Ukrainians are said to both want to make it happen and an official announcement is expected soon.
Given how things are going, questions have been raised about how fans can watch. Given the potential of a Middle Eastern country to host, many will be watching through the broadcast.
TalkSPORT Frank Warren asked if the pay-per-view would be pushed up due to the importance of the event.
“Oh yes. With the above four belts, without discussing with anyone, I am sure the price will go up. Similarly if Tyson fights AJ, the price will go up. They are two big money wars.
Fury’s latest fight – an easy hit by Derek Chisora – has been set at a record price in the UK for the fighter. Fans watching at home had to fork out £26.95 to get the privilege, while US spectators had the match included in their ESPN+ subscription.
With that in mind, the undisputed fight could cost close to £30.
For many years, the standard in the UK was £19.95. Anthony Joshua’s popularity on Sky Sports pushed that figure to £24.95, before rising back to £26.95 for his first match against Usyk. Fury’s second and third bouts with Wilder, despite being broadcast in the early hours of the morning, are set at £24.95 – the same as his 2022 bout against Dillian Whyte.
It’s not hard to pinpoint a steadily rising pattern, though it still pales in comparison to fans in the United States, who regularly shell out around $70 on pay-per-view pleasures.
Elsewhere in the interview, Warren delved into the basics of what a broadcaster might charge and why, noting that agreement between the boxers is the deciding factor.
“It depends on what the structure of the deal is. If they offer some kind of guarantee, they are obviously looking to get their guarantees back, which will determine the price.
If there is no guarantee and it is done on a share basis, then, again, that will determine what the price will be.”
While nothing has been announced yet and negotiations are still ongoing, as far as all of Fury’s fights go, the undisputed bout is expected to once again appear on BT Sport Box Office in England and ESPN.
As for the location and date, the two still have to be agreed and announced before the exact PPV price can be discussed.