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Google signs multi-year contract with McLaren F1 team


McLaren says that by using Android and Chrome in operations, the F1 team is finding ways to better support its focus on powertrain performance.

Via : Automatic table HT
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Update on:
March 16, 2022, 10:57 AM ONLY

McLaren is looking to take on Ferrari again in the upcoming F1 season.  (REUTERS)
McLaren is looking to take on Ferrari again in the upcoming F1 season. (REUTERS)

Google has signed a multi-year agreement with the McLaren F1 team ahead of the new Formula One season kicking off in Bahrain next weekend. McLaren has confirmed the deal, stressing that the Android and Chrome branding will be seen on the F1 car’s engines and on the wheel covers.

Team McLaren has emerged as a dominant force in recent years, finishing third in 2020 and fourth in the 2019 season. Daniel Ricciardo and Lando Norris will once again race for the UK-based team. England in the upcoming season. Android and Chrome branding will also be seen on both riders’ helmets and racing suits. “By integrating platforms like Android and Chrome in our operations, our team will be better able to focus on driving performance,” said Zak Brown, McLaren Racing chief executive. know in a statement.

McLaren has further announced that it will use 5G-enabled Android devices and the Chrome browser in its operations during practice, qualifying and races to support drivers and teams, with the aim of goal of improving performance on the track.

The move is also more likely to bring even more attention to Google and shows F1’s growing interest in the US and other parts of the world. Nicholas Drake, VP of Marketing, Google said: “McLaren Racing embodies the best that can be on a track in terms of performance, inclusion and sustainability, and those are the values ​​we share. share at Google. like Android and Chrome, and seamlessly connect them to other Google services to optimize McLaren race day performance. “

Date of first publication: March 16, 2022, 10:57 PM IST



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