“I do not approve of any of the collections of merchandise they display at H&M…all without my permission and approval,” one slide reads. “SMH I wouldn’t buy it if I were you.”
Bieber had even more harsh words in his second post.
“The H&M merchandise they make for me is trash and I don’t accept it,” he wrote. “Not buy.”
An H&M representative countered that in a statement to CNN.
“Like all other licensed products and partnerships, H&M has followed appropriate approval procedures,” the statement read.
Bieber is no stranger to the fashion world.
In 2019, he launched his own clothing line, Drew (by his middle name), and he sells merchandise on his official website.
He also worked with Forever 21 in 2016 for the “Justin Forever” fashion line, tied to his “Purpose” tour.