And, for those new to LSG, here’s a little background on the beloved brand: Founded in 2015 by Lisa Bühler, a previous buyer of Nasty Gal, the brand is based in London. San Francisco is known for its bright, fun patterns and is ahead of the ever-evolving trend cycle. Focusing on ethical manufacturing and sustainable materials, their website also carries many other design brands that strongly believe in that message, like Hosbjerg, Ganni, Gimaguas, etc.
