Roku expands TV Ready to include more brands and regions

Roku TVs will be able to pair quickly with more audio products in the future. The company has expanded TV Ready Certification The show, which adds Element, JVC, Pheanoo and Philips this year, with Polk Audio and Westinghouse joining the list in 2022. Roku has also opened the program internationally, and partners like Bose are expected will roll out TV Ready devices in the UK, Canada and Mexico Soon.

Bose Vice President of Product and Experience, Doug Cunningham, said:

“Roku TV Ready makes it easier than ever to set up and use Bose TV speakers for an improved audio experience. We’re excited to bring this option to more Roku TV owners around the world. Global.”

The TV Ready initiative makes it easy to connect soundbars and speakers to a Roku TV – as long as the audio device supports this feature, the audio device is automatically detected as soon as you plug it in. Your TV will then turn off the speakers and toggle the output audio, and you’ll be able to control the speaker/soundbar volume with the Roku remote. The program launches in 2020, with Sound United (parent company of Polk, Denon, Marantz, Class A and Boston Acoustics) and TCL as the first official partner.

Roku says the program provides participants with an “easy to deploy” SDK for quick integration, as well as wireless soundbar reference design which it debuted at CES 2021. TCL rescue the first model is reference-based and of course it automatically pairs with the Roku TV.

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