Called MAGA, Inc., the new group will partner with an existing super PAC accepted by Trump, most of which is overseen by former Florida Attorney General Pam Bondi and former U.S. Ambassador to Germany Richard Grenell. As of last month, that group has spent a little more than $2 million promoting Trump-backed Senate and House candidates in their primaries earlier this year.
“President Trump is committed to saving America and Making America Great Again, Inc. will make sure to get there at the ballot box in November and beyond,” Trump spokesman Taylor Budowich said in a statement. a statement on Friday.
Budowich has been tasked with running the new super PAC, along with former Trump campaign aide Steven Cheung, who will serve as its communications director; longtime Trump pollster Tony Fabrizio; veteran GOP executive Chris LaCivita, who will become the group’s chief strategist; and Sergio Gor, whose conservative publishing garb released the first book on Trump’s post-presidency last year (a collection of photographs of the White House and campaign trail) and will be Senior Consultant for MAGA, Inc.
With the November election fast approaching, Trump has come under pressure to get his hands on the mountains of cash led by the PAC leadership, Save America and the group run by Bondi to promote federal and state candidates. non-federalists who have garnered his support in their primaries but are trailing behind or running too close against their Democratic opponents. The former president had more than $103 million in his fortune at the end of August, according to the most recently available Federal Election Commission data. People familiar with the matter said most of that money will go to MAGA, Inc., which is expected to begin spending immediately during key midterm races.
Federal records show Trump’s primary fundraising vehicle, Save America, has contributed more than $8.4 million to candidates and committees at the federal, state, and local levels since January 2019. 2021 – a substantial amount, but almost nothing compared to what other major Republican groups have pledged and only about $1.4 million more than what the former President spent on legal fees during this cycle (nearly $7 million). The Senate Leadership Foundation pro-GOP is spending about $205 million on Senate ads this cycle, according to CNN’s analysis, which includes what the group has spent and booked in advance, according to CNN analysis. advertising next month. Meanwhile, the Congressional Leadership Foundation, affiliated with Family Minority Leader Kevin McCarthy, is planning to spend $141 million this fall alone on advertising.
Trump aides have long asserted that his spending is supplemented by campaigns and fundraisers he has organized to benefit various Republicans, along with his coveted endorsement, which helped many of his chosen candidates win primaries earlier this year. But others say the lack of financial support from the former President should not be alleviated.
“Trump never tries to help the candidates – unless he finds some way that helps him. His camp says, ‘Well, he’s helping them by doing these events. ‘, which I would say isn’t really helpful as Doug Heye, a GOP strategist and former communications director for the Republican National Committee, said.
After months of eyeing a pre-midterm launch date for the 2024 campaign, Trump is now waiting to see how Republicans perform in November – hoping to avoid blame if the party’s overall performance proves to be difficult. out disappointing.
“He believes it won’t be beneficial to do that before the midterms and there are a lot of potential downsides. Right now the target is Q1 next year, but of course, once the election rolls around. past, he can really do it anytime,” a Trump adviser said.