Universal Parks and Resorts is expanding and building two new locations. Bloomberg was the first to report that NBCUniversal’s theme parks division is moving ahead with a family-themed resort in Frisco, Texas, and a year-round horror-themed attraction in Las Vegas.
According to the report, the Las Vegas attraction will span 111,000 square feet within the 20-acre expansion of Area 15, an entertainment complex opening in Vegas in 2020. The site already includes homes themed entertainment and entertainment, and the horror attraction will be right at home– through NBCUniversal, there’s a huge library of content to pull from and put in the park. As Bloomberg notes, Universal has created a niche with a new generation of horror directors and producers including Jason Blum, Jordan Peele and James Wan.
Mark Woodbury, the company’s president of resorts, said in an interview: “Horror isn’t just for Halloween anymore at Universal.
The Frisco attraction, called Universal Kids Frisco, is currently in development. “We have an amazing portfolio of attractions that appeal to young families around the world,” said Woodbury. “We had the idea to bring all of that together and create a destination specifically designed to appeal to families with young children.” The Texas park is supposed to be a quarter the size of the one in Orlando and also be scaled down to better accommodate smaller visitors. A 300-room resort hotel on the premises is also planned.
Universal would be Grand opening of Super Nintendo World at Universal Studios Hollywood on February 17. The opening will kick off the 2023 hype over the release of the Super Mario Bros. movie. on April 7th.
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